Hubbard Broadcasting and DataSphere to launch community websites in Minnesota, New Mexico and New York markets
Hubbard Broadcasting and DataSphere to launch community websites in Minnesota, New Mexico and New York markets
Minneapolis/Saint Paul, MN – Hubbard Broadcasting, one of the pioneers of the US broadcasting industry, and DataSphere Technologies, a provider of hyperlocal web technology and sales solutions for media companies, announce an agreement to launch community focused websites in all of the markets served by Hubbard Broadcasting. These markets include Minneapolis/St Paul MN (KSTP), Rochester NY (WHEC), Albuquerque NM (KOB), Albany NY (WNYT), Duluth MN (WDIO) and Rochester MN (KAAL).
These community websites will feature hyperlocal news content and include user-generated content about area happenings & events. Local businesses will also benefit from the opportunity to target their potential customers. In addition to powering the community websites, DataSphere will provide existing Hubbard websites with enhanced functionality, including market-leading site search, video gallery and ad targeting.
“This agreement with DataSphere further demonstrates our commitment to local news in the markets we serve,” said Rob Hubbard, President of Hubbard Television Group. “These community websites focus on the critical local issues that have great impact on our viewers’ daily lives.”
This agreement is the latest implementation of DataSphere Technologies’ LocalNet service, a comprehensive solution that already provides turnkey technology, advertising and sales capabilities for 5 media companies and more than 160 community sites.
“Hubbard Broadcasting is one of the true thought leaders in the broadcasting industry and is once again playing a key role in its evolution,” said Satbir Khanuja, CEO of DataSphere. “Visitors to Hubbard’s station websites and new LocalNet community sites will have the benefit of some of the most advanced website capabilities available.”
About Hubbard Broadcasting, Inc
is a St. Paul, Minnesota family-owned and -operated broadcasting company with twelve television stations located in Minnesota (7), New York (2) and New Mexico (3); four radio stations located in Minnesota (3) and Wisconsin (1); the Hubbard Radio Network, a regional radio network; F & F Productions, one of the premier high-definition remote production companies in the U.S; and REELZCHANNEL, the national cable and satellite network that is all about movies.
About DataSphere Technologies, Inc.
DataSphere Technologies, Inc. (http://www.DataSphere.com)is the leading Web technology and hyperlocal ad sales company focused on generating online profits for media companies. DataSphere offers a range of turnkey solutions to rapidly improve website monetization and visitor experience with minimal investment of time and money. DataSphere’s solutions also incorporate broadcast TV content and process knowledge provided by its strategic partner Fisher Communications. The company is headquartered in Bellevue, Washington, USA and led by a team of Internet veterans with backgrounds from Amazon.com, IMDb, Microsoft, RealNetworks and AltaVista.