Recent Articles

Case Study: Using Digital Coupons to Generate Calls
Small businesses are looking at factors like sincerity and authenticity when they decide which hyperlocal marketing firms to work with. In today’s competitive landscape, digital marketing firms are honing their sales pitches and investing in innovative new technologies to stand out from the pack and capture more small business clients. But when Don Fuller’s Appliance Repair co-owner Lisa Fuller evaluates a vendor, she looks at something that’s harder to quantify — sincerity.
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3 Ways to Create Digital Coupons that Will Grow Your Small Business
Without question, it’s a difficult environment for many small businesses these days as they are challenged to compete with a growing universe of big brands, online retailers, and box stores. But, there’s still a place for small, local businesses to thrive, because people love the sense of community when they shop in their local stores and they like the distinctive personality these smaller businesses offer.  
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Think Your Business is Too Small for Mobile Marketing? Think Again
Smart small businesses know that the majority of customers are on a smartphone, and in some cases it’s the sole way they access the internet. This means that it’s essential to reach customers where they are, on mobile. Mobile marketing is no longer the domain of large businesses with deep pockets, but now available to small businesses. 
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How digital coupons attract the ultra-mobile, millennial customer
When most people think about coupons, they likely envision a housewife using her scissors to clip along the dotted line.  However, that scene has radically changed over the years with the rise of new technologies. 
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5 Reasons Why Local Marketing Will Mature in 2016
In 2016, we will see a shift away from many of these discreet, single-purpose tools toward more comprehensive marketing solutions. The small businesses that choose digital marketing solutions that offer the greatest impact on mobile and online customers and require the least amount of effort to use are the ones that will thrive.
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5 Ways To Optimize Mobile Marketing For Your Small Business
It’s easy to see we’re in the midst of a monumental technology revolution. Just look around any airport, waiting room or coffee shop and you’re bound to see the majority of people looking at their smartphones. Today, 64 percent of Americans and a whopping 80 percent of online adults now own smartphones.
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DataSphere looks to democratize mobile advertising
Local tech startup DataSphere is making its name heard in a big way by offering coupons and deals for free to thousands of small businesses across the country.
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DataSphere ranked #71 Fastest Growing Company – Deloitte Fast 500™
DataSphere Technologies today announced it ranked 71 on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and clean technology companies in North America. DataSphere grew 1,857 percent during this period.
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PRNewswire Logo 06/12/2014
DataSphere Launches New LocalSaver Mobile App
DataSphere Technologies has announced the launch of a mobile app version of its LocalSaver website, allowing smartphone users to more efficiently locate the best savings from local merchants in their immediate vicinity.
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Local Onliner 05/14/2014
DataSphere: Opportunity in Mobile Advertising for SMBs
The times are a changin’ when it comes to SMB customer acquisition. Non-traditional options – including the use of social media, mobile targeting and promotional calls to action – provide opportunities for SMBs looking to take advantage of shifts in consumer behavior.
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Perfect Audience, DataSphere Team to Retarget Local Ad Campaigns
Retargeting is now available for local marketing campaigns after having been primarily used by national marketers. The practice, which inserts ads that had previously been viewed on other sites, has become increasingly important for online marketing.
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DataSphere brings coupon retargeting to 20,000+ small businesses
DataSphere Technologies today announced it is offering ad retargeting to its 20,000+ small business advertisers, the latest step in its effort to bring big company marketing to small businesses. The campaigns are powered by San Francisco-based Perfect Audience through a new retargeting solution designed for online marketplaces.
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PR Newswire Logo 11/15/2013
DataSphere Ranked Top 25 Fastest Growing Internet Company
BELLEVUE, Wash., Nov. 14, 2013 /PRNewswire/ -- DataSphere Technologies today announced it ranked 23rd within the Internet primary industry group and 127th overall on Deloitte's Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and clean technology companies in North America. DataSphere grew 1,090% percent during this period.
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Local Onliner Logo 07/24/2013
Rethinking Coupon Engagement - DataSphere Launches LocalSaver
Can coupons be reimagined to spur more consumer engagement? That’s what DataSphere is working on. The Seattle-based company sells and hosts marketing solutions to more than 20,000 SMBs under local TV and newspaper brands owned by Gannett, Belo, Raycom, Meredith and other players.
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Street Fight Logo 06/27/2013
6 Digital Marketing Platforms For Hyperlocal Publishers
As print newspaper advertising continues its decline — total ad revenue dropped 8.5% last year, according to the Newspaper Association of America — hyperlocal publishers are well positioned to step in and take over the reins as the go-to source for small business advertisers looking for ways to promote their brands.
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